SANTA RITA AND PALM BAY INTERNATIONAL: SUPPORTING THE “CELL PHONES FOR SOLDIERS” CAMPAIGN OVER THE PAST 5 YEARS
10-02-12
For the past five years, Santa Rita and its US importer, Palm Bay International, have supported the “Cell Phone for Soldiers” campaign. To date, with the support of retail stores and consumers across the US, they have donated U$250,000 of airtime in prepaid calling cards, allowing US soldiers serving outside of the country to call their families at home free of charge.

“Cell Phones for Soldiers” is a non-profit organization that was founded in 2004 by siblings Brittany and Robbie Bergquist when they were just 13 and 12 years old after hearing that a soldier serving abroad had had to pay $8000 for calls home to his family. Since then, the program has distributed more than 150 million minutes to allow soldiers serving outside of the US to call their families for free.

The “Cell phones for soldiers” program collects used cell phones, batteries, and chargers through a network of collection boxes located around the country. Donations can also be sent online. The organization sells the equipment to ReCellular, a company that reconditions cell phones, and uses the profits to purchase prepaid calling cards for soldiers.

“When we heard about “Cell Phone for Soldiers”, we were inspired to find a way to support the Bergquists’ incredible mission” recalls Michael Preis of Palm Bay International. “We are honored to work with the Bergquist family to raise awareness and support for the cause by leveraging the nationwide retail network that carries Santa Rita wines.”

Since the campaign was launched in 2007, Santa Rita has donated a portion of the profits from its wine sales between September and December each year. Retail stores across the country have also come on board, drawing attention to the campaign by staging exhibits to inform consumers and maintaining collection boxes for donations.

On Saturday, February 4th, Santa Rita and Palm Bay International sponsored an event honoring US soldiers serving at the Ramstein air base in Germany. At the event, a check for US$75,000 was presented to the Bergquist siblings for donations collected in 2011. The money will pay for 2 million minutes in phone calls for soldiers and their families.

For more information on the campaign, visit our website:www.santaritacares.com

SANTA RITA AND PALM BAY INTERNATIONAL: SUPPORTING THE “CELL PHONES FOR SOLDIERS” CAMPAIGN OVER THE PAST 5 YEARS
10-02-12
For the past five years, Santa Rita and its US importer, Palm Bay International, have supported the “Cell Phone for Soldiers” campaign. To date, with the support of retail stores and consumers across the US, they have donated U$250,000 of airtime in prepaid calling cards, allowing US soldiers serving outside of the country to call their families at home free of charge.

“Cell Phones for Soldiers” is a non-profit organization that was founded in 2004 by siblings Brittany and Robbie Bergquist when they were just 13 and 12 years old after hearing that a soldier serving abroad had had to pay $8000 for calls home to his family. Since then, the program has distributed more than 150 million minutes to allow soldiers serving outside of the US to call their families for free.

The “Cell phones for soldiers” program collects used cell phones, batteries, and chargers through a network of collection boxes located around the country. Donations can also be sent online. The organization sells the equipment to ReCellular, a company that reconditions cell phones, and uses the profits to purchase prepaid calling cards for soldiers.

“When we heard about “Cell Phone for Soldiers”, we were inspired to find a way to support the Bergquists’ incredible mission” recalls Michael Preis of Palm Bay International. “We are honored to work with the Bergquist family to raise awareness and support for the cause by leveraging the nationwide retail network that carries Santa Rita wines.”

Since the campaign was launched in 2007, Santa Rita has donated a portion of the profits from its wine sales between September and December each year. Retail stores across the country have also come on board, drawing attention to the campaign by staging exhibits to inform consumers and maintaining collection boxes for donations.

On Saturday, February 4th, Santa Rita and Palm Bay International sponsored an event honoring US soldiers serving at the Ramstein air base in Germany. At the event, a check for US$75,000 was presented to the Bergquist siblings for donations collected in 2011. The money will pay for 2 million minutes in phone calls for soldiers and their families.

For more information on the campaign, visit our website:www.santaritacares.com